Seamlessly transition your email marketing from Mailchimp to Squarespace Email Campaigns by following these steps:

Features Overview:

• Full website and online store integration
• Customizable campaign templates matching your site design
• Automated email triggers for subscribers and customers
• Product and blog post integration
• Blog-to-campaign conversion
• Built-in analytics
• Subscriber segmentation

Step 1: Test with Free Trial Try Email Campaigns before committing. You can:

• Create mailing lists
• Draft campaigns
• Send up to 3 mass campaigns Note: Keep Mailchimp active until your transition is complete.

Step 2: Import Contacts

1. Export contacts from Mailchimp as CSV
2. Ensure CSV format: email, first name, last name (in this order)
3. Import CSV into Squarespace Email Campaigns
4. Follow formatting guidelines to avoid import errors

Step 3: Build Your List Collect new subscribers through:

• Newsletter blocks
• Promotional pop-ups
• Checkout sign-ups
• Acuity Scheduling integration

Step 4: Create Campaigns

1. Go to Email Campaigns dashboard
2. Click 'Create' then 'Mass'
3. Choose a template or start blank
4. Add content: text, images, buttons, blog posts, products
5. Customize fonts and colors

Step 5: Choose a Paid Plan Select based on:

• Mailing list size
• Monthly email volume
• Monthly or annual billing preference

Step 6: Finalize Transition

1. Subscribe to Email Campaigns
2. Remove Mailchimp connections from your site
3. Cancel Mailchimp subscription

Optimize Your Campaigns:

• Follow email marketing best practices
• Set up automated sequences
• Monitor analytics for performance
• Adjust strategies based on engagement data

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