Create a Discounts and Promotional Codes for Your Online Store: Ultimate Guide
Discounts in Squarespace help boost sales by offering various promotional incentives to customers. Here's how to create and manage them effectively.
Types of Available Discounts:
- Overall order discounts
- Order amount threshold discounts
- Quantity-based discounts
- Individual product discounts
- Category discounts
- Digital product pricing plan discounts
Creating a New Discount:
- Access the Discounts panel
- Click "Add Discount"
- Configure your settings
- Save the discount
Discount Types:
- Percentage Off: Whole number discount on products/orders
- Fixed Amount: Set dollar amount off
- Buy X Get Y: Quantity-based offers (Advanced Commerce only)
- Free Shipping: Eliminates shipping costs
Trigger Methods:
- Promotional Code: Customer enters code at checkout
- Automatic Discount: Applies automatically when conditions are met
Discount Application Options:
- Any Order
- Orders Over specific amount
- Single Product
- Category Products
- Digital Products
Setting Limitations:
- Total order limits
- Per-customer limits
- Subscription discount limits
- Date range restrictions
Important Features:
- Customizable discount codes
- Multiple product selection (up to 200)
- Category-based discounts
- Subscription payment rules
- Detailed usage tracking
Best Practices:
- Use short, memorable promotional codes
- Set clear expiration dates
- Monitor usage limits
- Combine with email campaigns
- Test discounts before launching
Remember to regularly review and manage your active, scheduled, and expired discounts through the Discounts panel.
Note: Some features require Advanced Commerce or Digital Products plans.