Create an engaging email campaign by adding and customizing different sections to effectively reach your subscribers.

Start a New Campaign:

1. Open Email Campaigns dashboard
2. Choose between Blast (single campaign) or Automation (triggered emails)
3. Select a template or start from scratch
4. Click "Use this template" to begin

Adding and Editing Sections:

• Click + to add new content sections
• Click any section to edit it in the right panel
• Use ↑↓ arrows to reorder sections
• Copy sections using the copy icon
• Delete sections with the trash can icon
• Use undo/redo icons for quick corrections

Header Customization:

• Choose between Image, Logo, or Text
• Add campaign title or introduction message
• Include "View in browser" link
• Adjust layout, background color, and spacing

Footer Elements (Required):

• Unsubscribe link (cannot be removed)
• Mailing address (required)
• Optional: Logo, social media icons
• Customize colors and spacing

Content Section Types:

• Text blocks
• Images
• Buttons
• Spacers
• Lines
• Blog content
• Products
• Discount offers

Best Practices:

1. Preview on mobile devices using device preview icon
2. Save templates for consistent branding
3. Review content before sending
4. Keep accessibility in mind
5. Use merge tags for personalization

Converting Campaign Types:

• Transform blast campaigns to automations (or vice versa)
• Use "Reuse template" feature
• Original draft remains unchanged

Managing Drafts:

• Drafts save automatically
• Access from Email Campaigns dashboard
• Edit using the pencil icon
• Delete using the "..." menu (permanent action)

Remember: Always include an unsubscribe link and valid mailing address to comply with email regulations and avoid spam filters.

Related Articles

Previous Articles