Digital Products Guide: How to Start Selling Online Courses, Blogs & Memberships
Digital products offer a powerful way to monetize your expertise through online content like courses, blogs, videos, and membership sites. Customers can instantly access these products after purchase.
Key Benefits:
- Generate passive income by selling access to content
- Manage public and gated content from one platform
- Build and grow an engaged audience
- Accept unlimited members
Available Digital Product Types:
Blog Pages
- Share writing, images, and videos
- Monetize through paywalls or keep free with email capture
- Set preview posts to encourage signups
Course Pages
- Teach skills and share expertise
- Organize content into chapters and lessons
- Include videos and text materials
- Display course overview in main navigation
Membership Sites
- Build online communities
- Create gated pages for specific users
- Offer paid or free access
- Use templates with built-in membership features
Video Pages
- Create browsable video libraries
- Hide content behind paywalls
- Embed external videos or upload directly
- Perfect for series, tutorials, or archived content
Pricing Structure Options:
- Free (email signup required)
- Flat Fee (one-time or installment payments)
- Subscription (recurring payments)
Payment Processing:
- Accept payments via Squarespace Payments, Stripe, or PayPal
- PayPal limited to one-time payments only
- Credit/debit cards required for installments/subscriptions
- Currency displays automatically based on payment processor
Features Include:
- Secure domain checkout
- Customer accounts
- Custom tax rules
- Promotional discounts
- Customizable paywalls
- Video storage (limit varies by plan)
To start selling:
- Choose a payment plan (Business or Commerce recommended)
- Set up digital products
- Create pricing plans
- Connect payment processor
- Customize paywalls
- Start accepting members
Digital products can be managed and sold with any website payment plan, though purchasing a dedicated digital product plan reduces transaction fees and increases video storage limits.