
How to Create a Service Product in Squarespace: Step-by-Step Guide
Service products are non-shipping items like classes, consulting, and events that can be sold through your online store. Here's how to set them up effectively:
When to Use Service Products
Use service products for:
- Classes or events without specific timing
- Free or paid services without scheduling needs
- One-time or subscription-based offerings
Choose appointments instead for time-specific services, and projects for specialized client work like photography or design services.
Creating a Service Product
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Select Product Type Choose "Service" when adding a new product to your store.
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Add Basic Information
- Name your service
- Write a detailed description
- Add multiple product images
- Configure Price and Inventory
- Set regular and discount prices
- Define inventory levels (or set as unlimited)
- Add SKU for tracking
- Set Up Variations (Optional)
- Create different service options
- Customize prices per variation
- Add specific images for each option
- Set individual SKUs and inventory
- Organize Your Product
- Add relevant categories (25 characters max)
- Include searchable tags (80 characters max)
- Ensure proper alphabetical organization
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Enable Subscriptions (Optional) Set up recurring billing for ongoing services.
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Optimize for Search Add SEO descriptions to improve visibility in search results.
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Publish Your Product
- Click "Publish" to make it available immediately
- Use "Schedule" for future release
- Save as draft to edit later
Marketing Your Service
After creation:
- Use marketing tools to promote your service
- Set up email campaigns for customer engagement
- Connect with social media platforms
- Consider automated follow-up sequences
Best Practices
- Keep descriptions clear and concise
- Use high-quality images
- Set appropriate pricing
- Maintain accurate inventory
- Regularly update product information
- Monitor customer feedback
Additional Features
- Custom forms for client information
- Multiple purchase options
- Integration with payment processors
- Automated email notifications
Remember to review and update your service products regularly to ensure accuracy and maximize sales potential.
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