Here's a concise version focused on practical steps to switch from Mailchimp to Squarespace Email Campaigns:

Explore free trial features to test Squarespace Email Campaigns before committing. You can send up to three blast campaigns and create mailing lists during this period. Note that automations aren't available during the trial.

Export Your Mailchimp Contacts:

• Export contacts as CSV file from Mailchimp
• Ensure CSV format: email address, first name, last name (in this order)
• Import the CSV file into Squarespace Email Campaigns

Set Up Your New Email System:

1. Create mailing lists using:

   • Newsletter blocks
   • Promotional pop-ups
   • Checkout sign-ups
   • Acuity Scheduling opt-ins

2. Design campaigns:

   • Click Create > Blast
   • Choose from professional templates or start blank
   • Add content: text, images, buttons, blog entries, products
   • Customize fonts and colors to match your brand

3. Set up key features:

   • Automated emails for subscribers and customers
   • Product and blog content integration
   • Analytics tools for engagement tracking
   • Subscriber segmentation options

Subscribe and Transition:

1. Choose a paid Email Marketing plan based on:

   • Mailing list size
   • Monthly email volume
   • Budget (monthly or annual billing)

2. Final steps:

   • Verify successful import of contacts
   • Test new campaigns
   • Disconnect Mailchimp integration
   • Cancel Mailchimp account

Best Practices:

• Keep Mailchimp active until transition is complete
• Test all forms and automations
• Review analytics to optimize campaigns
• Set up proper subscriber segments

The platform offers full integration with your Squarespace website, maintaining brand consistency while providing professional email marketing tools.

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