Moving from WordPress to Squarespace: Complete Migration Guide

Moving from WordPress to Squarespace: Complete Migration Guide

By Michael Turner

March 5, 2025 at 11:41 AM

Moving from WordPress to Squarespace involves rebuilding your website, transferring content, and maintaining SEO. Here's a comprehensive guide to make the transition smooth.

What You Can Transfer

  • Domains purchased from WordPress
  • Blog posts and pages
  • Categories and tags
  • Comments
  • Individual images
  • Authors

What You Cannot Transfer

  • Plugin content
  • Gallery images
  • Image captions
  • Website design and layout
  • CSS and styling
  • Media library images not attached to posts

Step-by-Step Migration Process

  1. Build Your New Website
  • Start a 14-day free trial
  • Choose a template or create custom design
  • Add navigation pages
  • Upload content
  • Customize style settings
  1. Import Content
  • Use Squarespace's import tool for blog posts and pages
  • Manually transfer media library content
  • Remove text formatting when copying to avoid HTML issues
  • Optimize images for web display
  1. Move Your Domain
  • Transfer WordPress domain to Squarespace
  • Or connect existing domain if transfer isn't possible
  • Set up URL redirects to maintain old links
  • Document current URL structure
  1. Launch Preparation
  • Upgrade to paid Squarespace plan
  • Keep old WordPress site live during transition
  • Password-protect new site during development
  • Use website launch checklist
  1. Final Steps
  • Cancel WordPress hosting
  • Maintain domain registration if using connected domain
  • Monitor SEO performance
  • Test all functionality

Important Considerations

SEO Impact

  • Temporary ranking fluctuations are normal
  • Follow SEO best practices
  • Set up proper redirects

Mobile Optimization

  • Automatically included
  • No additional setup required
  • Built-in responsive design

Additional Features

  • 24/7 customer support
  • Built-in security features
  • Automatic updates
  • No plugin management needed

The transition process typically takes 1-2 weeks, depending on site complexity. Keep your WordPress site active until the new Squarespace site is fully operational and tested.

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