Best Practices for Formatting Web Images on Squarespace

Best Practices for Formatting Web Images on Squarespace

By Michael Turner

January 1, 2025 at 01:08 AM

Web Images: The Ultimate Formatting Guide

Image display on the web depends on several key factors:

  • File specifications
  • Image width (1500px+ recommended for clarity)
  • Aspect ratio (height-to-width relationship)
  • Container shape and cropping
  • Responsive design behavior

Core Image Requirements:

  • Maximum file size: 20 MB (recommended: under 500 KB)
  • Optimal width: 2500px
  • Minimum width: 1500px (to prevent blurriness)
  • Supported formats: JPG, PNG, GIF
  • Color mode: RGB
  • Resolution limit: 120 MP

Responsive Image Sizing: Websites automatically create seven versions of each image:

  • 100px
  • 300px
  • 500px
  • 750px
  • 1000px
  • 1500px
  • 2500px

Best Practices:

  1. Image Quality
  • Upload high-quality originals
  • Keep file sizes under 500 KB for fast loading
  • Maintain original files locally as backup
  1. Formatting
  • Use PNG for transparent backgrounds
  • Save text-heavy images as PNG
  • Match image shapes to container dimensions
  • Rotate images before uploading
  1. Accessibility
  • Add descriptive alt text
  • Use text overlays instead of embedded text
  • Ensure proper color contrast

Troubleshooting Common Issues:

Mobile Cropping:

  • Use focal points for better centering
  • Consider mobile-friendly aspect ratios
  • Test on multiple devices

Blurry Images:

  • Check image width (minimum 1500px)
  • Verify file format and compression
  • Ensure proper resolution

Color Distortion:

  • Confirm RGB color mode
  • Check color profile settings
  • Use proper file formats

Loading Speed Tips:

  • Keep page size under 5 MB
  • Optimize image compression
  • Use appropriate image dimensions

By following these guidelines, your images will display clearly across all devices while maintaining optimal site performance.

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