Squarespace provides comprehensive built-in SEO features that automatically optimize your site for search engines without requiring plugins or custom code. Here's what you get:

Core Automatic Features:

• Sitemap.xml generation with proper URL and image metadata indexing
• Clean, readable URLs for all pages and collections
• Structured data for blogs, events, products, and business information
• Automatic meta tags and RSS feed optimization
• Image alt text generation and tagging
• Rich product results support for Google Image Search
• Mobile-optimized sites (prioritized by Google)
• Clear HTML markup with proper heading hierarchy

Multiple Domain Management: Multiple domains automatically redirect to your primary domain, preventing SEO penalties while allowing you to:

• Capture common misspellings
• Prevent competitor domain squatting
• Increase site accessibility

Manual SEO Tools:

• AMP (Accelerated Mobile Pages) for faster mobile loading
• Customizable meta descriptions and titles
• Free SSL certificates for secure browsing
• Mobile style controls

Best Practices:

1. Enable SSL certificates in domain settings
2. Add unique meta descriptions to each page
3. Maintain mobile-friendly designs
4. Use appropriate image alt text
5. Keep content structure clear with proper headings

SEO Support Options:

• Join SEO webinars for Squarespace sites
• Participate in the Squarespace Forum
• Consider hiring an SEO professional for advanced optimization

Note: While Squarespace implements SEO best practices, search engine rankings depend on various factors and cannot be guaranteed. Search algorithms constantly evolve, so maintaining quality content remains essential.

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