SEO title formats help you create a consistent structure for how your pages appear in browser tabs, search engine results, and social media posts. Here's how to effectively use them:

How to Edit Title Formats:

1. Open SEO Settings
2. Go to Search Results Appearance section
3. Choose Home, Pages, or Items tab
4. Edit the SEO title format field
5. Click Save

Available Variables:

• %s – Website title
• %p – SEO title of the page (or page title if no SEO title exists)
• %i – SEO title of collection items (blog posts, products, events)

Page Title Format:

• Default format: Page Title – Website Name (%p - %s)
• Applies to all pages except homepage and collection content
• Must include %p for titles to appear in browser tabs and search results

Homepage Title Format:

• Uses website title by default (%s)
• %p variable pulls previous SEO title or page title
• Custom text can replace variables

Collection Content Title Format:

• Default format: Item Title – Website Name (%i - %s)
• Applies to blog posts, products, events, and album tracks
• Must include %i for titles to appear in browser tabs

Best Practices:

Brand Priority:

• Place %s (website title) first for established brands
• Useful when visitors search by brand name

Content Priority:

• Place %p or %i first to highlight specific content
• Better for blog posts and search engine optimization
• Helps distinguish multiple open tabs

Tips:

• Keep formats consistent across your site
• Use keywords strategically in custom text
• Consider your audience's search behavior
• Balance brand visibility with content discoverability
• Test formats in different browsers and devices

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