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Pop-ups are powerful tools for capturing visitor attention and driving engagement. Here's how to create an effective promotional pop-up:
Setting Up Your Pop-up
- Open the promotional pop-up panel
- Select a layout
- Customize settings
- Activate the "Display pop-up" option
- Save your changes
Key Settings to Configure
Action Settings:
- Newsletter subscription
- Button clicks (up to 2 buttons)
- Custom call-to-action text
Display and Timing:
- Page selection (specific pages or first page only)
- Timing triggers (scroll position or time-based)
- Frequency options (daily, weekly, monthly, or one-time)
- Mobile device visibility
Appearance Options:
- Custom images (JPG, PNG, or GIF)
- Text customization
- Style adjustments
- Mobile-specific styling
Best Practices
- Keep text concise to avoid display issues
- Consider SEO impact - use smaller layouts when possible
- Test pop-up in incognito mode before launching
- Use mobile-friendly designs
- Set appropriate frequency to avoid visitor frustration
Example Pop-up Types:

Swimwear offer

Age verification

Newsletter subscription
Important Considerations
- Only one active pop-up allowed at a time
- Custom code isn't supported
- Pop-ups appear on page load only
- Video files aren't supported (use GIFs instead)
- Mobile displays cover half the screen
- Cookie-based visitor tracking for frequency control
Troubleshooting
- Slow loading: Optimize image sizes
- Repeated appearances: Check incognito browsing
- Scrollbar issues: Reduce text length
- Mobile display: Ensure mobile-friendly settings
Track performance using Form and Button Conversion metrics to optimize your pop-up's effectiveness over time.
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