The Squarespace app's Analytics feature provides comprehensive site statistics through an intuitive mobile interface. Here's everything you need to know about using and understanding your site's analytics on mobile.

Key Features and Capabilities

The Analytics tab displays essential metrics including page views, subscribers, and popular content. Users with Core, Plus, Advanced, and Commerce plans can also access sales revenue, conversions, and product performance data.

Mobile vs Desktop Differences

• More preset date filter options on mobile
• Separate tabs for device type and top products
• No search engine or site search queries
• No email campaign analytics
• No Point of Sale analytics
• RSS traffic shown for all feeds (cannot filter by specific feed)
• Line graphs include comparison data with previous periods

Using Analytics on Mobile

1. Access analytics by tapping the Analytics tab
2. View the overview or tap individual tabs for detailed data
3. Use the date selector to choose custom time ranges
4. Reorganize tabs by holding and dragging
5. Pull down to refresh data (updates can take up to 3 hours)

iPad-Specific Features

• Wider overview display
• Vertical and horizontal tab arrangement
• Sidebar navigation for quick tab switching

Push Notifications

iOS:

• Settings > Notifications
• Enable Site Traffic Alerts for specific sites
• Option to activate all notifications

Android:

• Settings > Notifications
• Enable Analytics Insights for weekly summaries
• Enable Traffic Alerts for specific sites

Important Notes

• Analytics automatically ignores logged-in site owner activity
• Gift card revenue is counted upon redemption, not sale
• Historical data availability varies by metric type
• Time zones and currencies align with Language and Region Settings
• Plan changes don't affect historical data access
• Data updates can take up to 3 hours to reflect

For optimal results, regularly monitor your analytics and consider consulting Squarespace Experts or community forums for performance improvement strategies.

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