
Squarespace: How to Create and Manage Store Discounts
Creating and Managing Store Discounts
Discounts incentivize purchases and can boost sales. Here are the main types of discounts you can offer:
Types of Discounts:
- Percentage off orders
- Fixed amount discounts
- Buy X get Y deals
- Free shipping or delivery
- Product-specific discounts
- Category discounts
- Subscription discounts
Setting Up a New Discount:
- Go to the Discounts menu
- Click "Add Discount"
- Choose discount type
- Set discount amount or percentage
- Configure trigger (code or automatic)
- Set applicable products/categories
- Add usage limits (optional)
- Set validity period
- Save changes
Key Discount Settings:
- Discount codes (case-insensitive)
- Automatic triggers
- Minimum order requirements
- Product/category restrictions
- Usage limits per customer
- Start and end dates
- Subscription payment rules
Best Practices:
- Use simple, memorable discount codes
- Set clear usage limitations
- Consider combining different restrictions
- Monitor discount performance
- Plan seasonal promotions
- Test discounts before launch
Subscription Discount Options:
- First payment only
- All recurring payments
- Exclude subscriptions
- Category-specific rules
- Order value minimums
Remember to regularly review and adjust discounts based on performance and business goals. Monitor usage patterns to optimize future promotional strategies.
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