Geography analytics helps you understand where your site's visitors or customers are located through an interactive map and detailed data tables. This tool provides crucial insights for targeting marketing efforts and tracking business growth.

Key Features:

• Interactive heat map showing visitor distribution
• Country, region, and city-level data
• Historical data available from January 2014
• Customizable date ranges for analysis
• Real-time data synchronization between map and table views

How to Access:

1. Open Analytics panel
2. Click Traffic
3. Select Geography

Map Features:

• Heat map visualization with darker shades indicating higher visit volumes
• Hover capability to view exact visitor numbers
• Click-to-zoom functionality for detailed regional analysis

Table Features:

• Mirrors map navigation automatically
• Displays locations with >0 visits only
• Sortable by visit volume
• Detailed breakdown by country, region, and city

Mobile App Access:

iOS Version:

• Interactive heat map with pinch-to-zoom
• Synchronized data table
• Detailed regional statistics

Android Version:

• Bar graph showing top countries
• Country-wise breakdown with visit percentages
• Google Maps integration for city locations

Data Collection Notes:

• Location data is collected via IP addresses
• "Unknown" entries appear when IP location data is unavailable
• May show slight discrepancies with Google Analytics due to different IP address interpretation methods

Note: For comprehensive site metrics, consider complementing Geography analytics with additional tracking tools and analytics platforms.

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