Title tags are crucial for both search engines and visitors to understand your website's content on Squarespace. They're automatically implemented without requiring any HTML knowledge.

Automated Title Tags in Squarespace

Squarespace creates title tags in two ways:

• When formatting text as a title
• In main content areas automatically

SEO Best Practices

• Use descending order (Title 1 to Title 3) for clear content hierarchy
• Write titles that are both user and search-engine friendly
• Focus on clarity and relevance for better search visibility

Title Tag Implementation

Collection Pages:

• Blog posts: Automatic title tags
• Events: Standard formatting
• Store: Product titles without tags
• Portfolio: Varies by layout type

Main Site Areas:

• Page titles: Template-dependent tags
• Product pages: Standard formatting
• Event titles: Consistent across all templates

Template-Specific Title Tags

Template families handle title tags differently for:

• Site titles
• Blog post titles
• Publication titles

Popular templates like Brine, Bedford, and Pacific each have unique title tag implementations.

Customization Options

Style adjustments are available through the "Site Styles" panel:

• Font styles can be modified independently of HTML tags
• Title formatting can be customized for different sections
• Changes don't affect underlying HTML structure

Remember that font styles and HTML tags operate independently, allowing for flexible design while maintaining proper SEO structure.

Additional Tips

• Keep titles concise and descriptive
• Ensure consistency across similar page types
• Review title formatting when switching templates
• Monitor SEO performance to optimize title effectiveness

These built-in features ensure proper SEO implementation while maintaining design flexibility for your Squarespace website.

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