Managing pre-orders effectively helps gauge customer interest and forecast inventory needs. Here's how to set up and handle pre-orders in your store:

Enable Product Waitlist

• Allows customers to receive email notifications when items are back in stock
• Helps track interest in out-of-stock products
• Automatically notifies interested customers upon restocking

Setting Up Pre-Order Products

1. Add products normally, but maintain these key differences:

• Set inventory levels above zero to avoid "out of stock" status
• Use high inventory values to gather maximum customer interest
• Include clear shipping timeframes in product descriptions
• Add links to terms regarding cancellations and returns

2. Customize the "Add to Cart" Button:

• Navigate to product editor's Checkout section
• Click "Custom Button"
• Enable Custom Label
• Change text to "Pre-Order"
• Apply changes to all pre-order products

Managing Pre-Orders

Process orders through the Orders panel once products are in stock.

Additional Strategies:

• Create blog content showcasing production process
• Send regular order status updates to customers
• Use promotional pop-ups for pre-order announcements
• Implement announcement bars for important updates

Best Practices:

• Maintain clear communication about shipping dates
• Keep customers informed about production progress
• Use the waitlist feature for out-of-stock items
• Process orders promptly when inventory arrives

Use these tools together to create an effective pre-order system that keeps customers informed and engaged while managing their expectations.

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