Discount creation in Squarespace is a powerful tool to boost sales and customer engagement. Here's how to set up effective discounts:

Creating a New Discount

1. Navigate to the "Discounts" panel
2. Click "Add Discount"
3. Customize settings
4. Click "Save"

Types of Discounts Available:

• Percentage off
• Fixed dollar amount
• Buy X get Y
• Free shipping
• Order-specific discounts
• Category-based discounts
• Digital product discounts

Discount Trigger Options:

1. Promotional Code:

• Customer must enter code at checkout
• Case-insensitive
• Best practice: Keep codes short (e.g., SUMMER10)

2. Automatic Discount:

• Applies automatically when conditions are met
• Available on Advanced Commerce and Digital Products plans
• Limit: 100 automatic discounts

Discount Application Options:

• Any order
• Orders above specific value
• Single product
• Product categories
• Digital product pricing plans

Setting Limitations:

1. Usage Limits:

• Total order limit
• Per-customer limit
• Subscription payment limits

2. Time Restrictions:

• Start date
• End date
• Option for never expires

Subscription Discount Rules:

• First payment only
• All payments
• Exclude subscription products

Best Practices:

1. Set clear expiration dates
2. Use simple, memorable promotional codes
3. Monitor usage through discount management
4. Ensure discounts align with business goals
5. Test discount functionality before promotion

Remember: Some features are only available on Advanced Commerce and Digital Products plans. Monitor discount performance through the Discount Management panel.

To promote your discount:

• Create email campaigns
• Add notification bars
• Share on social media
• Display prominently on your site

After setup, test the discount by adding products to cart and completing a test checkout to ensure proper functionality.

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