Aspect ratio is the proportional relationship between an image's width and height. It's expressed as width:height (e.g., 3:2) and determines the shape of an image regardless of its actual dimensions.

Common Aspect Ratios:

• Square images: 1:1
• Vertical images: 2:3 (height is 1.5x the width)
• Horizontal images: 3:2 (width is 1.5x the height)

Tips for Working with Aspect Ratios:

1. Image Cropping

• Use built-in image editors for predefined aspect ratios
• For custom ratios, use external editing tools
• Always crop the shorter side to maintain image quality
• Don't enlarge the longer side to avoid blurriness

2. Banner Images

• No predefined aspect ratios (flexible for different browsers)
• Follow recommended banner formatting guidelines
• Consider using consistent ratios for uniform appearance

3. Product Images

• Set consistent ratios for store and product pages
• Ensure proper cropping for optimal display

4. Video Aspect Ratios

• Uploaded videos maintain original ratio
• Standard player displays 16:9
• Embedded videos follow thumbnail ratios
• Use crop settings for uniform gallery display

Visual Examples:

Calculating Aspect Ratios as Percentages:

• 100% = Square (1:1)
• Below 100% = Horizontal orientation
• Above 100% = Vertical orientation
• Formula: (height ÷ width) × 100

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