Geographic data shows where your website visitors or customers are located through an interactive map that displays visits by country, region, and city. This information helps identify your strongest markets and potential areas for marketing initiatives.

View Geographic Data:

• Access through Analytics panel > Traffic and Geography
• Filter results by date range (data available from January 2014)
• Use for tracking specific marketing campaign results

Interactive Map Features:

• Darker colors indicate higher visit numbers
• Hover over areas to see exact visit counts
• Click to zoom into specific countries or regions
• View detailed data at country, region, and city levels

Table Details:

• Updates dynamically with map navigation
• Shows only locations with recorded visits
• Allows sorting by number of visits
• Displays highlighted sections based on map selection

Mobile App Access:

iOS App:

• Access via Analytics > Geography
• Pinch to zoom on map
• Tap regions for visit statistics
• View detailed breakdowns by location

Android App:

• Features bar chart of top countries
• Shows visits by country with percentages
• Includes direct Google Maps integration
• Provides detailed regional statistics

Data Collection Notes:

• Location data collected via IP addresses
• "Unknown" status appears when location can't be determined
• May show differences from Google Analytics due to varying IP detection methods

Geographic data helps understand your audience's location, track marketing effectiveness, and identify growth opportunities across different regions.

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