Revenue generated by products drives critical business decisions. Here's a comprehensive guide to analyzing your product sales data effectively:

Accessing Sales Reports

• Navigate to Analytics > Revenue > Sales by Product
• Filter data by date range (available from January 2014)
• Select sales channels (Website, POS, Third-Party Platforms, or All Channels)

Key Performance Metrics

• Revenue: Total earnings per product
• Orders: Number of successful transactions
• Views: Product page visits (website sales only)
• Conv.-Price: Conversion rate (website sales only)

Data Visualization Features

• Bar chart: Displays top 8 performing products
• Detailed table: Shows up to 100 items
• Sortable columns for easy comparison
• Search functionality to find specific products
• Combined data for all product variants
• Exact revenue figures in table view

Channel-Specific Analysis

• Website: Online store sales and membership revenue
• POS: In-person transaction data
• Third-Party Platforms: Imported sales data
• All Channels: Comprehensive sales overview with source tracking

Best Practices

• Regularly monitor product performance
• Compare metrics across different sales channels
• Use data to inform inventory decisions
• Optimize merchandising strategies
• Guide marketing efforts based on performance

This data helps optimize your product offerings, manage inventory effectively, and make informed business decisions to drive growth.

Note: Revenue amounts are rounded in charts but exact in tables. Individual variant data is not available separately.

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